Category: Daisy Retailers

Help your customers conquer their high leaf or debris problem

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Help your customers conquer their high leaf or debris problem

Sell them a WinterKleen cover – Black, Blue or Green!

It may be summer when our customers are typically spending more time entertaining friends by the pool however there are many who are experiencing a continuous debris problem around their pools. And, without pointing blame, generally the source of this problem tends to be from the next door neighbour’s tree (wink – nudge)!

For our customers enduring a high leaf or debris load there is an easy solution. The WinterKleen is the ideal product range for them all year round. What’s new with our WinterKleen covers?

The New Black

Don’t cringe with us using this cliché line (because we’re going to use it anyway)… due to customer demand, Daisy has produced a brand new WinterKleen Black.

The new WinterKleen Black has been specifically designed and developed for our customers who prefer a clean, sleek, unobtrusive and natural look in their backyards rather than introducing a blue or green colour into the mix.

WinterKleen Black also offers the All Year Round solution by keeping all the dust and debris out of the pool while still allowing the water to pass through. The Black is the same weight and the same cost as the standard WinterKleen Blue or Green – refer to Daisy Yearbook on page 21 or via our Get a Quote tool.

The WinterKleen Black is available now!

Simply specify the colour when you order… Black, Blue or Green.

Latest All Year Round brochure

The new Daisy All Year Round brochure is now available and is updated with current information and real reasons why many people love having both a summer solar pool cover and a winter debris protection cover to make their year round enjoyment of their pool a pleasure.

With an abundance of thick leafy backyards in Australia there are lots of customers who have conquered their high debris problem with their WinterKleen! WinterKleen pool covers make looking after pools a lot easier. Be your customer’s hero and introduce them to the WinterKleen pool cover range – available now in Black, Blue and Green.

If you have any questions or feedback on this new cover please get in touch with us directly or contact your Daisy Area Manager anytime. We’re here to listen, help and take care of the little things .

The UltraDome story

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The UltraDome story

Daisy’s search for the perfect bubble

ONCE UPON A TIME, Aussie families had no other choice but to use pool covers that used to fail badly and leave little pool cover circles in the pool when they came to the end of their life. This pre-UltraDome bubble shape created unwanted weak points causing premature disintegration of their entire pool covers.

Australia’s favourite pool cover, Daisy, knew something had to change. In search of the perfect bubble size, shape and material, Daisy underwent years of pool cover modelling, testing and analysis.

Some years later Daisy introduced the award-winning UltraDome bubble!

The special UltraDome bubble shape gave the ultimate material flow during manufacture and consistent thickness throughout the bubble and also eliminated the weak points. With 1/3 of total material in the top layer and 2/3 in the bottom layer, these covers were stronger and lasted much longer than other standard ones.

Even though Aussie families were satisfied with the performance of their pool cover bubbles, Daisy came to realise how important it was in allowing the sun’s energy to pass easily through the cover to enter the water. “Ah huh! With less energy being used to pass through, the more energy there would be available to warm the water,” mused Daisy.

With this, Daisy went back to the workshop to invent a new transparent bubble to maximise heat and retention. After much toil, the very latest in pool cover technology was brought to the industry by Daisy this year with the launch of UltraDome+. The differencehttps://commercial.daisypoolcovers.com.au/cover/s8-sb-silver-backed/ being that both top and bottom layers could allow maximum sun energy to pass through without interruption.

UltraDome+ was a winning layer combination as only UltraDome+ bubbles showcased a unique clear top and a specially formulated translucent bottom. These pool covers complemented contemporary backyard landscapes and now continue to be a premium choice for Aussie pool owners. And to this day, the UltraDome+ Titanium range has been a hot seller with huge demand. Daisy loved seeing the photos of happy customers with their new Titanium pool cover installations being posted on Facebook and positive feedback being emailed directly. Aussie pools were transformed with the new bubble technology and everyone lived happily ever after. THE END!

Latest updates

Read here for more on the latest Daisy pool cover range changes:

S8 SB Silver Back: as this range has become obsolete it has been discontinued due to huge demand for the latest UltraDome+ Titanium range.

S8 Green: The standard Series 8 Green has been superseded and is now being supplied as Titanium Green.

S8 SS Solar Screen: With the UltraDome+ Titanium technology, Daisy is currently designing and testing a product upgrade of this solar screen range.

Advances with this new non-heating technology are:

  • a new non-heating opaque material
  • with evaporation and a unique cooling control
  • a new desirable appearance for the warmer climates; or for Aussies who just want to keep their pool cooler, or even to have a better external heating control over the pool temperature.

This S8 SS Solar Screen product upgrade should be available to your customers soon. Stay tuned for more details, or feel free to catch up with your Daisy Area Manager for updates.

#bestaussieselfie ends Australia Day

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#bestaussieselfie ends Australia Day

Last chance for your customers to enter!

#bestaussieselfie has achieved excellent traction so far and we’ve have received some really great entries.

The summer promotion ends on Australia Day so get some further interaction with your customers, let them know the promo is coming to an end and get them involved by entering their best Aussie inspired selfie by their pool, who knows, they might win… then you can win as well.

We’ve had two winners already for November and December – Daisy has given away two Apple iWatches and two prizes of $500 to be spent by our winners in their Daisy Expert’s store. Yes, Daisy credits the store $500 so the winner can spend the money in any way they like.

Check out our winning December entry from Rio Giannopoulos from Victoria who is spending his $500 prize at winning Daisy Expert Poolwerx Moorabbin.

#bestaussieselfie has been designed to engage with our customers, and to have a bit of fun with us and around their pool. It all helps build solid relationships with our customers… our pool shops… and Daisy.

Most of all, it’s a great opportunity to interact with your customers, keep relevant in their minds and be their go-to person for all pool information, advice, service, supplies and fun! Thanks for your continued support.

So easy to quote

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3 rules for quoting customers

Your customers look to you as being the Expert who can offer them the right solution to their specific pool-related problem. Experience tells us that when you give a tailored, decisive solution and an accurate quote, it increases your chance of converting sales.

As a start, it’s always important to ask your customer about their issue or desires first, listen to what they have to say and then address their concerns while providing them with an accurate quote.

Daisy has made quoting pool covers so easy! We use square meter pricing! All you have to do is measure the pool, then multiply the length by the width, and then by the square meter price. Learn about our best practice rules for quoting customers.

Square meter pricing – a quick guide

So a Series 3 pool cover for a 6.3 x 2.2 meter pool is: 6.3 x 2.2 x $9.55 = $132.36 retail price (RRP) for the pool cover.

At Daisy, we can do any size so even a Series 8 cover for a 16.4 x 6.6m pool is the same: 16.4 x 6.6 x $16.80 = $1,818.43 RRP.

Customers look to you for the solution. Here’s what to do: 

3 rules when quoting

  1. Simply ask what they are trying to achieve, listen, and then address their concerns and desires with your solution. Giving them the time to listen and the tailored solution removes any price objections.
  2. Supply solutions and pricing when you are quoting.
  3. Get used to being able to price any pool cover by knowing the m2 price of even just the Series 8… $16.80 m2.

Expert Tip:

When ordering, please just give us the pool size to make the pool cover without adding in any extra to allow for trimming the pool cover. Daisy adds on extra material in the length and width to give ample material to trim to the pool shape.

Titanium Blue or Green?

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Find out which colour is most popular

We have continued to receive fantastic feedback on the new UltraDome+ Titanium range and customers are enjoying choosing from the new sophisticated blue and green colour set that they come in.

Blue or Green?! (Drum roll please…)

With overwhelming market approval for the latest Titanium Green (S8+ TG) pool covers, we have discontinued the old Series 8 Green product and now only supply the new Titanium Green.

With this latest evolution and our ongoing commitment to improving our products, we have also made new Green Eyelets to suit the unique Titanium Green material.

TG-eyelet

New Green Eyelets – Item Code #225

The new green eyelet has been colour matched with the Pantone colour chart to give us the closest possible colour, and it looks great!

This new eyelet is used for all green eyelets and is Item Code #225. The old style green eyelet will be discontinued moving forward.

 

Expert Tip:

We will do our best to make sure we supply the new green eyelets for all rollers and refit kits that are ordered with a Titanium Green pool cover.

To help ensure we get it right every time you order a new roller or refit kit for a Titanium Green pool cover, please note on the order the Item code number #225, or write ‘with green eyelets’ and we will make sure the eyelets suit your customer’s beautiful new pool cover.

S8+TGS8+TB

Last call before Christmas

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Orders for pre-Christmas deliveries right up to 17th December

It’s been a cracking start to the season and by now we are already looking towards Christmas for a small reprieve (phew). It’s only our guess that few industries around Australia have been as busy as the pool industry!

You’ll be pleased to hear that Daisy does not close down over the Christmas period; except for the public holidays. We will be receiving, processing and dispatching all orders as they are received.

To ensure you receive your deliveries before the jolly man slides down the chimney, last expected pre-Christmas deliveries will need to be dispatched by 18th December so orders will need to be processed by 17th at the latest.

Ho! Ho! Ho! As the hard working Daisy elves will be dispatching all the way up to and over the Christmas period, most orders dispatched from 21st and 22nd may well be delivered before the big day.

However just so you know, even though delivery times may blow out while the transport companies recover from their Christmas pudding, Daisy will still work to our usual turnaround time of a day or two to custom make and dispatch your orders.

 

From all of us at Daisy, we wish you a very Merry Christmas and a Happy Festive Season. Don’t forget to relax, have some fun and get your #bestaussieselfie on!

#bestaussieselfie has begun

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Time to get involved!

As Australia’s favourite pool cover, we want you to have a bit of fun and sell more over the upcoming season! To help, we’re all set for another summer promo #bestaussieselfie!

Supporting this is a full-on digital marketing and social media campaign and of course, your point of sale tools. Have you got the A5 tent cards we sent displayed in your store? The pocket cards are also for you to keep in your pocket or in-store to help you start the conversation with your customers, and even your friends and family.

Feel free to give them away to encourage them to participate. There’s a very cool Apple Watch to be won each month! Spread the news!

That’s right! If one of your customers wins they get an Apple Watch and $500 of pool stuff to spend in store with you. Daisy will pay you $500 for your customer to use in store in any way they want… pool servicing, products and more; as long as you sell it they can buy it.

Get everyone involved by taking Aussie inspired selfies around the pool, sharing them on the Daisy Facebook page and Instagram. Feel free to post about the campaign on your own Facebook page, share and encourage people to enter. Plus, it gives you a fun point of interest to talk about in store.

Don’t forget to remind them to hashtag #bestaussieselfie to be in the running for these awesome prizes.

 

The campaign runs from 1st November 2015 right through to Australia Day 26th January 2016 via Facebook and Instagram.

If you have any further queries about the promotion or for more information on how to maximise promotional opportunities for your store, feel free to call your Area Manager or our Administration Centre on 1300 55 18 11. Otherwise please email us at [email protected]. We’re always happy to help.

It’s not only size that matters…

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5 features of the perfect pool cover bubble

Pool cover technology has come a long way from the early days of modified bubble wrap when the bubbles were flimsy and weaker. Today, we have the trademarked UltraDome design which offers consistent thickness and now we have the clear and transparent layers of UltraDome+ which allows  even more warmth to be trapped.

It’s not all in the size! The shape counts! The smaller, rounder and more consistent the bubble, the warmer your customer’s pool will be… not to mention the longer they can spend enjoying their pool.

Learn about the five features that make the perfect pool cover bubble:

  1. Size

  • Smaller bubble size is more effective
  • Maximum insulation
  • Maximum bubbles density

  1. Shape

  • A rounder more consistent shape eliminates weak points

  1. Thickness

  • Consistent bubble thickness for greater durability
  • 1/3 of total material in the top layer and 2/3 in the bottom layer which is in contact with corrosive chemicals

  1. Transparency

  • Unique clear top layer
  • Maximum heat and energy into the pool, not into the pool cover
  • Specially formulated translucent bottom layer
  • Modern titanium colours looking better for longer

  1. Material

  • Total polyethylene material
  • UV absorbers across the entire cover for maximum lifespan
  • Eliminates 97% evaporation
  • Efficient insulators against heat loss by radiation, convection and evaporation
  • Material tougheners for longer life.

Industry leading 1st pool cover technology

The latest UltraDome+ Titanium range features all of the above and not only utilises the UltraDome bubble technology, it has been designed and tested to let the maximum amount of the sun’s energy through and less out. The UltraDome+ clear top and translucent bottom is a winning layer combination as both layers allow maximum sun energy to pass through without interruption. Read about the UltraDome story.

Don’t forget our new product upgrades – coming soon!

S8 Green: The standard Series 8 Green had been superseded and is now being supplied as the Titanium Green – S8+ TG.

S8 SB Silver Back: As this range is has become obsolete it has been discontinued due to huge demand for the latest UltraDome+ Titanium range. All Silverback orders will be supplied as Titanium Blue.

S8 SS Solar Screen: With the UltraDome+ Titanium technology, Daisy is currently designing and testing a product upgrade of this solar screen range.

Advances with the new non-heating technology are:

  • a new non-heating opaque material
  • with evaporation and a unique cooling control
  • a new desirable appearance for the warmer climates; or for Aussies who just want to keep their pool cooler, or even to have a better external heating control over the pool temperature.

This S8 SS Solar Screen product upgrade should be available to your customers by the New Year. Stay tuned for more details; or feel free to catch up with your Daisy Area Manager for updates.

Wow, what a start to the season!

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Ramping up production earlier this year to meet high demand

With so many of the states and regions around Australia enjoying beautiful spring (well more like summer) weather, and the threatened El Nino expected to bring higher than average temperatures and lower than average rainfall throughout much of the eastern seaboard this year; the start of the summer season has been a busy time for Daisy.

Daisy has seen solid demand through most parts of Australia with an overall positive and enthusiastic outlook for not only the summer season but for the whole economy as well.

With such a positive outlook for this summer, along with the popular launch of our latest UltraDome+, Daisy is in full summer production a bit earlier this year to meet the increased demand. Don’t forget we’re here to help you capitalise on sales in as many ways as we can from innovative new products, awesome promotions, to quality service!

Doing our utmost, because we care about service.

To give you the very best of service we will do our utmost to custom-make your pool cover and dispatch your order within a day or two from order.

Customers having experienced our exceptionally speedy same day service during the quieter months may notice a slight change back to standard delivery times during the busy season. Regardless, you will still be blown away with our quality service and attentiveness.

Tracking and delivery

At this time of year, freight companies are approaching their peak period as well. This means they have a higher workload so we also work together and keep an eye on turnaround and performance.

Daisy invoices your order on the day it leaves the factory, either in Sydney or Perth. Pro-forma invoices are emailed when the order is input into the system; actual invoices are emailed straight after dispatch. If you notice a prolonged delivery timeframe from invoice date, just let us know so we can follow up on the delivery for you.

The best way to track your delivery is:

  • call the admin centre on 1300 55 18 11 with your invoice number (or order number)
  • or email the details directly to [email protected]

If you are not receiving your invoices or pro-formas make sure we have your correct email address, click here to check with us.

Bust out your Aussie and get social this summer!

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#BESTAUSSIESELFIE

As Australia’s favourite pool cover, we want to create genuine reasons for customers to engage with you and to choose to buy their pool covers and rollers from you, our valued Daisy Experts.

To help us do this, and following the success of last year’s Best Splash Challenge, we’re set to kick off a brand new Aussie inspired summer campaign.

Commencing 1st November, the Daisy BEST AUSSIE SELFIE Challenge –#bestaussieselfie – will launch nationally through social media and backed by online advertising and point of sale material for you. Designed to help you sell more, it brings Daisy to the forefront as Australia’s favourite pool cover – sold by you!

With some great prizes and a lot of fun, 2015/ 16 is set to be a truly amazing Aussie summer season for us all. The #bestaussieselfie campaign will help you start the conversation and get social with your customers – offline and online.

#bestaussieselfie Explained
The campaign will run over three months from 1 November 2015 to Australia Day – 26 January 2016 via Facebook and Instagram. We will start with the teaser through digital promotions and advertising from the 1st October.

To enter, participants hashtag their best Aussie selfie photo or video with #bestaussieselfie, upload onto the Daisy Pool Covers Facebook page and/ or Instagram, and get lots of ‘likes’ to be in the running to win each month an Apple Watch and $500 worth of pool maintenance and supplies from their local Daisy Expert! How cool is that!

Like last year, Daisy will pay for the Apple Watches, and we’ll pay for the $500 each month to be spent in your store. You will get all the publicity and business if they live near you! Visit the bestaussieselfie.com.au page on our website for the official rules and more information.

Getting It Out There #bestaussieselfie
This summer promotion is on trend and fun! It helps build interest into our market sector and drive sales. We hope you’ll support this by promoting and encouraging entry with your customers – after all, if they win, you get the business and the extra publicity!
To promote and explain the campaign, we’ve created tent cards that can be placed on your counters and near high traffic areas, along with supporting pocket cards that can be kept in your wallet or purse for easy access!

SOME SELLING TIPS TO HELP YOU

There are multiple ways you can engage your customers using the tools

OFFLINE

ONLINE

 

GET YOUR AUSSIE ON
Display the point of sale tent cards and familiarise your staff with the campaign
‘Like’ the Daisy Facebook page
START THE CONVERSATION
Pull out a pocket card and give one to your customer when they walk into your shop
Follow us by liking, and commenting on #bestaussieselfie related posts

 

GET SOCIAL AND ASK
Have they heard about the challenge?
Do they know anyone who may be interested in participating?
Share #bestaussieselfie related posts to your own network to increase reach

 

DIRECT THEM ONLINE, LOG ON & SHOW AND TELL
Tell them to visit bestaussieselfie.com.au on our website or the Daisy Facebook page for more info
Log on to bestaussieselfie.com.au from your iPhone or Android or any internet device and show them on the spot how it works

 

INVITE PARTICIPATION
Invite them to enter by going to the Daisy Facebook page and/ or their own Instagram to upload their BEST AUSSIE SELFIE photo or video and hashtag with #bestaussieselfie to be in the running for some great monthly prizes!
Remind them to tag themselves and @daisypoolcoversandrollers in their post

 

ENCOURAGE THEM & GET INVOLVED
Encourage them to get their friends to ‘like’ their post and comment on their selfie.
Offer to ‘like’ and share their post when they enter and follow the progress of their entry

GET IN TOUCH with your Daisy Area Manager, SUBSCRIBE to our monthly ‘Daisy eNews’ via our website, LIKE US and FOLLOW US on Facebook for all the latest news and tips.

Thank you for your continued support of Daisy. May this promotion bring you lots of new business and even more fun over the summer!

For more details and full Terms and Conditions visit bestaussieselfie.com.au
BE SAFE.

Daisy Poll Covers - Australia's Favourite